This video was developed to unveil the new brand identity of a high-end home appliances company. The motion design highlights the updated visual language — from logo to typography, color palette, and graphic system — capturing the brand’s evolution toward a more modern and refined aesthetic. The animation was crafted to reflect precision, sophistication, and the premium nature of the products, aligning visual storytelling with the brand’s renewed positioning in the luxury segment.
client:
Mares agência
creative direction:
túlio grandi
Mares agência
creative direction:
túlio grandi
edition:
jean goes
jean goes
motion:
Jean goes
Jean goes
